Directed by Shane Black, this event action thriller with attitude takes the original cult classic to a whole new level. Our goal is to introduce Predator to a new generation of action fans and tap into the nostalgia that older audiences have for the original movie. We are starting with very strong overall awareness and fanship across all key markets and need to convert this goodwill into urgency and intent over the summer and create a must-see event for action fans.
Predators, the most dangerous hunters in the universe, have been genetically upgrading themselves using DNA from other species to be stronger, smarter and more lethal than ever before. When a young boy accidentally activates a mysterious alien device and becomes the target of these upgraded Predators, only his father and the most unlikely band of crazy ex-soldiers can save him – and the human race from obliteration. From the director of Iron Man 3 and The Nice Guys comes the action thriller that takes the original 80s cult classic to the next level.
