Popular ice-cream company, Häagen-Dazs has just released an app called Concerto Timer.
When the app is running, the user can point the camera at the lid of any Häagen-Dazs ice cream and they will hear a virtual violin concerto.
The concerto lasts for two minutes as that is the time that it takes for the ice cream to reach its ideal consistency.
http://youtu.be/EDTw5_nbWac
Concerto Timer is available for free in Apple’s App Store.
