Six Starbucks stores will be opening in Cape Town over the next four weeks,
and Capetonians can look forward to a one-of-its-kind opening experience at
four of these stores, with an exclusive, safe and personal introduction to
the brand.
“The safety of our partners and customers is our foremost priority, and
we’re creating an opportunity for connection, something Starbucks is known
for around the world. Instead of queuing to be among the first to experience
Starbucks in the Mother City, Capetonians will be able to book their
exclusive slot for the opening weekend at four of our new stores,” says
Adrian Maizey, owner and CEO of Rand Capital Coffee, the licensee of
Starbucks in Southern Africa.
On arrival in one of the four participating stores, pre-booked guests will
be welcomed into what is known around the world as the third place, an
environment where everyone is welcome and can gather to share great coffee
and deepen the human connection. A Starbucks partner, as their baristas are
known, will share an overview of how Starbucks achieves its mission of
inspiring and nurturing the human spirit, one person, one cup and one
neighbourhood at a time, providing a better understanding of the
craftsmanship and ethical sourcing that goes into each beverage. After
placing their order, customers can browse the merchandise or chat to the
team about their favourite topic – coffee.
To sweeten the deal even further, Starbucks is giving away Starbucks
merchandise including tote bags and pop sockets as well as mini bags of
coffee to the first customers to pre-book their opening experience at the
store of their choice. To book your Starbucks launch experience in one of
the participating Cape Town Starbucks stores, simply visit
http://ct.starbucks.co.za/. Pre-bookings go live on Monday, 16 November, and
are only available for the opening weekends at Canal Walk (19 – 22
November), Cavendish Square (28 & 29 November), Tyger Valley (5 December)
and V&A Waterfront (10 to 13 December). Also opening in December is
Starbucks at FreshX Stellenbosch on 12 December and Starbucks Camps Bay on
15 December.
Don’t forget to share your Starbucks experience with your friends online
using the hashtag #carrythemerrywithstarbucks. And remember to be online
early on Monday to book your slot before they’re all taken!
ISSUED ON BEHALF OF STARBUCKS BY ANGELFISH PR & EVENTS. FOR FURTHER
INFORMATION PLEASE CONTACT ANNIE HODES ON 083 325 4445.
