With the holiday season about to kick into full throttle, we’ll soon all be tangled up in everything from gift wrapping to wondering what to wear for yet another braai. However, when was the last time you thought about recharging yourself, not just your phone? Well December is self- care season and as it turns out, it’s getting just as big for men, as it is for women.
Marisa Dimitriadis, Managing Director at The Capital 15 On Orange’s Grotto Spa says, “These days, we’re seeing men and women taking this season as a time to prioritise wellness, which is brilliant. From what we can tell, it’s not about indulgence but about refuelling for the year ahead.”
In fact, self-care isn’t just trending; it’s becoming essential. At The Grotto Spa, they’re witnessing a surge in demand that shows self-care is finally being seen as more than a luxury.
2024: The year of growth, grit, and glowing skin at The Grotto
This year has been a tough one. Through the countless elections and the daily hustle and bustle of just being alive, we are all in need of a good pampering. It’s been a year since The Grotto Spa first noticed this and since then, they have taken a hands-on approach to easing our tensions. Now celebrating their one-year anniversary, The Grotto Spa has grown beyond what Marisa and her team had envisioned.
“When we started, we welcomed about 10 clients a day. Now, we’re seeing 40 on an average day and as many as 90 when we’re buzzing,” Marisa shares proudly. She attributes this growth to The Grotto’s commitment to creating an experience that’s both meaningful and transformative.
Since their launch the team has expanded their service offerings to include treatments like microneedling and skin peels. What’s more, with early check-in and late check-out packages becoming client favourites, it is becoming increasingly clear that people want wellness to be more intertwined with their yearly routines.
Danielle Crous, Tranquillity Concierge at The Grotto Spa and one of the driving forces behind its success adds, “Over the past year, the team at The Grotto Spa has not only achieved significant progress, but they’ve also been making absolute magic every single day.”
She adds, “We’ve rigorously held our own high standards, embracing challenges with enthusiasm. As a result, we’ve created a space that is uniquely ours – a place that’s beautifully different.”
Wellness warriors unite! Welcome to the self-care revolution
At The Grotto, an increasing number of men are taking part in the new self-care boom. Men are taking full advantage of the steam rooms and ice baths, and many have added fortnightly massages to their routine.
Marisa explains, “I think men are seeing the benefits of long-term wellness, and we’re thrilled to be a part of that journey. This is especially true given a lot of the press around men’s mental health. It’s no longer just a pamper day; it’s self-care with a purpose.”
The better the talent, the better the care
To capitalise on the growth of the self-care movement, The Grotto Spa has spent the year investing in its treatments and its team.
Marisa says, “We’ve made it our mission to make sure that our therapists master everything from advanced skin analysis to combining therapies for the best wellness outcomes.”
She adds, “They’re not just experts; they’re passionate guides in our clients’ wellness journeys.” And with training that covers both technical skills and personalised care, The Grotto has not only raised the bar for service but has contributed to Cape Town’s spa scene as a whole.
The ultimate festive reset
If there’s one thing, we all need after a hectic year, it’s a little escape. Self-care gives us all the opportunity to pour back into ourselves. By visiting a sanctuary where we can leave the world at the door and focus entirely on our well-being, we ensure that we are able to show up as our best selves, wherever we go. From their unique client-driven approach to luxurious touches like custom aromatherapy and cloud-soft treatment beds, The Grotto Spa offers a retreat designed to help all of us reset completely.
So, whether you’re seeking a gift for yourself or someone special, consider a visit to The Grotto Spa. With their personalised approach, state-of-the-art treatments, and a team committed to delivering genuine care, a day at The Grotto is more than a spa day—it’s a well-deserved break from the festive frenzy. For more information visit: https://grottospa.shopspa.co.za/
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