Midrand – MOPAR, an aftersales division of Fiat Group Automobiles South Africa (Pty) Ltd, importer of Fiat, Fiat Professional, Abarth and Alfa Romeo brand s and Chrysler South Africa (Pty) Ltd, importer of Chrysler, Jeep and Dodge brand vehicles locally, are proud to announce its decision to sponsor, the 2016 African Endurance Series.
“MOPAR is synonymous with performance vehicles and motorsport internationally and South Africa is no exception. With Alfa Romeo being the most prominent brand matching the racing heritage in South Africa, it was only natural for us to enter a MOPAR works GT in the 2015 AFRICAN ENDURANCE SERIES.
In our view and following international trends, endurance racing is the future of amateur racing in South Africa.
Having proven our performance and reliability in 2015 by winning the production vehicle class, coming 3rdoverall in Index and winning our engine class; we decided to step-up our game in 2016. Not only did we enter the series again in the MOPAR works GT but to promote endurance racing in South Africa, MOPAR decided to sponsor the series which would now be branded as THE MOPAR ENDURANCE SERIES.
The sponsorship will include TV coverage (IGNITION TV, Channel 189) as well as many efforts to increase the visibility of Endurance racing in South Africa. Our first race in WELKOM, the 6-hour on 27 February 2016, will be tackled in the newly built MOPAR GT and promises to thrill.” Theo Van Vuuren, HEAD of MOPAR: Southern and Eastern Africa.
The 2016 African Endurance Series kicks off with a battle between the reigning champions out to defend their titles, their rivals hell-bent on unsettling them and some most exciting new combinations set to stir up the action. The race starts at 1pm and is expected to finish at dusk.
ABOUT MOPAR BRAND
MOPAR began to emerge in the sixties, a time when American sports cars and high-performance cars gained international fame thanks to their results in racing, when the Chrysler Corporation created the Dodge and Plymouth brands. MOPAR launched a line of “special parts” expressly dedicated to the vehicles that took to the track and so MOPAR Performance Parts was born, the division of Chrysler committed to the production of spare parts, with the mission of enhancing race car performance to the maximum. Over the years, MOPAR became synonymous with “muscle cars”: most of the cars that, straddling the 1970s, made history in automotive racing can be indicated with this description. Since then, MOPAR aims to satisfy its customers as they optimize the performance and handling of the cars that they drive every day. MOPAR is the Aftersales and Parts division of Fiat Chrysler Group representing the following brands: Chrysler, Jeep, Dodge, Fiat and Alfa Romeo and distributes over 500 000 different parts to 120 countries worldwide. ‘MOPARISING” your car is verb used to improve the performance and look of your vehicle.
