The stars are out, and HONOR is ready to shine. Today, the global tech brand and South African innovation favourite unveiled the highly anticipated HONOR X9c Unbreakable AI Smartphone, with support from some of the country’s most well-known celebs. This new addition to the X Series is setting a bold new standard in the mid-range smartphone market, offering a blend of exceptional durability, long-lasting battery life, stunning display quality, and next-level photography capabilities. All encased in a sleek, lightweight design, the HONOR X9c Unbreakable AI Smartphone delivers a premium experience at a surprisingly affordable price point.
“We are incredibly proud to introduce the HONOR X9c Unbreakable AI Smartphone to South Africa. This is our first mid-range device that brings flagship-level AI capabilities to the local market. With competitive pricing and cutting-edge features, we’re making advanced tech accessible to a wider audience,” says Fred Zhou, CEO of HONOR South Africa.
As part of the exciting launch, HONOR teamed up with iconic music producer DJ Maphorisa for a unique TikTok verse challenge that invites South Africans to showcase their creativity adding lyrics inspired by the Unbreakable AI smartphone. The winner will take home a R20 000 cash prize, an HONOR X9c device, and the once-in-a-lifetime opportunity to record their song with DJ Maphorisa in the studio. Maphorisa, who was inspired by the incredible creativity of South Africans on TikTok, was particularly impressed by the device’s durability, which he witnessed firsthand at the launch event.
The event itself was a star-studded affair, with local celebrities like Ronwen Williams, Thembi Seete, DJ Tira, Penny Ntuli, Zee Nxumalo, Maphorisa, Themba Zwane, Gaiseng Noge, Cici, and Yolanda from Big Brother all in attendance. This collaboration with the entertainment world highlights HONOR’s commitment to connecting with local talent and empowering creativity, all while providing consumers with a durable, high-tech device that fits seamlessly into their lives.
Redefining Durability and Innovation
The HONOR X9c tackles phone-drop fears with its Anti-Drop Display, surviving 2-meter drops, and IP65M waterproof rating. Its 6600mAh Silicon-carbon Battery delivers up to 48.4 hours of music or 25.8 hours of video playback, with AI Safe Charging and 66W SuperCharge for efficiency.
A 6.78-inch OLED Display offers 1.07 billion colours, 120Hz refresh rate, and eye-comfort features, while the 108MP Ultra-sensing Camera captures stunning photos with AI enhancements and OIS for clarity.
Lightweight, sleek, and powered by MagicOS 8.0, the HONOR X9c combines style, performance, and durability in one revolutionary device.
Designed for a country of diverse tastes the HONOR X9c unifies its fans with two captivating colourways[1]: Titanium Black and Jade Cyan. The X9c recommended retail price starts at R10 999 with the X7c at R5 999.
Article Provided
