With a world of choice at their fingertips, burgers are Capetonians’ go-to choice for home food deliveries, with Burger King and Spur being the most popular choice among food delivery customers in the Mother City.
The average amount spent on an order by customers is around R200, while the most expensive home delivery feast ordered so far cost just short of R4000! With most city residents turning to delivery services rather than waiting in queues in stores, most food delivery orders are placed in the late afternoon and evening.
This is according to Bolt Food, which is celebrating its first anniversary of offering its affordable delivery services to Cape Town’s restaurants which have taken advantage of its 15-25% commission structure.
“Bolt Food launched in Cape Town during the early months of the pandemic, with the intention of helping restaurants stay in business once food deliveries were allowed by risk-management regulations,” explains James Townsend-Rose, country manager for Bolt Food in South Africa.
Noma Maganisa, communications officer at Burger King South Africa, notes that “It’s been challenging navigating our business to adapt to the new norms arising from the COVID-19 pandemic. We weren’t able to operate during large parts of 2020, which was difficult, but we were encouraged by new buying channels adopted by consumers, like Bolt Food.”
Using Bolt Food to receive and process orders means that restaurants do not have to be concerned with managing payments via credit card or cash, as all payments are processed through the app, before being paid directly to the business.
Restaurant staff are also saved contact with members of the broader public and only need to engage with Bolt Food drivers, who have been trained in physical distancing protocols, to hand over meals.
“Our competitive commission structure means that restaurants keep more money from each order, which in turn means that they can continue to offer great value to their customers,” Townsend-Rose adds. “More than 600 restaurants in Cape Town use Bolt Food as their preferred delivery partner, and we look forward to offering the service in more locations across South Africa soon.”
Provided by Bolt South Africa
