It’s a year most of us would like to forget, illness, job losses and immeasurable anxiety. What we will remember though is our resilience and the creative ways we made the best of a really tough situation. These included ‘inviting’ friends and family into our homes through our TVs, computers, tablets and phones on Zoom, Teams, Google Meet or any of the other numerous virtual chat options, turning our living rooms into cinemas and watching a movie complete with drinks and snacks, and logging onto pub quizzes or book clubs, just to feel that sense of connectedness. What do all of these have in common? “Screens. Our screens, particularly televisions, have kept us connected to the outside world and have provided us with some sort of normalcy in an otherwise abnormal world 2020 has brought us,” says SKYWORTH brand manager Jaco Joubert.
It’s no wonder then that the television market has grown at an exponential rate. According to latest research by leading global technology research and advisory company, Technavio, the industry is expected to grow by USD 45.87 billion from 2020 to 2024, with a year over year growth rate for 2020 estimated at 10.93%. “This speaks directly to SKYWORTH’s goal to continue to evolve and reinvent the standard of smart home living – particularly apt now with so many more people spending more time at home,” Joubert adds.
SKYWORTH are proven industry game changers, offering the market several firsts including Android TV and AI TV. Through voice control, their ground-breaking new system, Swaiot® can connect more than 6,000 Wi-Fi non-intelligent home appliance products across brands and categories. “With the Swaiot® system in place, consumers can conveniently connect and control their smart home ecosystem, creating a holistic and vibrant smart living world. This just further demonstrates SKYWORTH’s commitment in leading the industry under the new Artificial Intelligence of Things (AIoT) era.”
The increasing popularity of large displays and smart televisions will drive the growth of the market from 2020 to 2024. The demand for smart televisions has seen an increase over the last few years, and the same trend is expected to continue during the next four years. Smart televisions constituted more than half of the television sales during 2018 and 2019. “Plus, with the introduction of disruptive business models and innovative technologies, TV is transforming itself, with new features and technologies coming to the forefront all the time.” Having launched AI TV in the country last year SKYWORTH’s AI TV range supports both Google Assistant and other smart home devices such as Amazon Alexa, turning your TV into your home’s control centre.
“At the click of a button, or the sound of your voice, any other paired blue tooth device, to your SKYWORTH AI TV, around your home, will respond.” Game drives, traveling, and get togethers with friends, all from the comfort of your home in front of your television. “It’s the new normal and SKYWORTH is ready.”
Provided by Skyworth
