On behalf of Nissan, Liz Segal, General Manager of Sales in Sub-Saharan Africa, will participate in the SheEO SleepOut to raise awareness and funds for those in need.
Nissan is committed to contributing towards a sustainable society and has a range of corporate programmes aimed at improving lives and communities in South Africa. This is the third year the company is taking part in the sleep-out initiative.
This year, the organisation is hosting a special chapter event that challenges female business leaders to rise to the occasion to raise funds. The primary beneficiary this year is ‘Door of Hope’, which is committed to caring for abandoned babies.
“I’m honoured to represent Nissan in making a real difference in our community and in the lives of the disadvantaged,” said Segal. “The aim of empowering women leaders this year is wonderful to see. It’s important that women working in the auto industry lift each other up and encourage development and growth in the automotive space. Right now, Nissan’s graduate programme has a 50/50 split of males and females entering. Programmes such as this are critical to our success as a company and as a country.”
Nissan has been driving programmes in solidarity with the disadvantaged since 2014. Its housing development programme, Nissanda, is a project in conjunction with the City of Tshwane to provide housing for people in an area of the Ga-Rankuwa Township near Pretoria. Teaming up with Habitat for Humanity, Nissan has built 50 homes and housed approximately 200 people in the area. In 2018, Nissan will begin phase 2 of the Housing development, using environmentally friendly building material.